Anycom Trading Company Professional Eyelash

Presentation on theme: "Anycom Trading Company Professional Eyelash"— Presentation transcript:

1 Anycom Trading Company Professional Eyelash
<Intoroduction of Anycom Trading company> 저희 애니컴무역상사는 약 30여년이 넘는 기간동안 독일, 프랑스 등 유럽지역에 속눈썹을 수출하고 있는 업체입니다. 여러가지 잡화를 취급하지 않으며 오직 속눈썹에 대한 전문성을 가지고 유통하고 있습니다. 속눈썹은 인도네시아에서 제작하고 있으며 3,500여명의 직원들을 두고 체계적인 운영시스템에서 생산되고 있습니다. 매년 2-3회 오더를 받아 유럽으로 연간 약 60-70만쌍을 선적하고 있으며 국내로는 아직 진출하지 않았습니다. 국내시장에 대한 경험은 없지만 귀사과 함께 그 시작을 해보고 싶다는 생각으로 지원하게 되었습니다. 저희 눈썹은 착용감이 좋고 고품질 상품화로 성공하여 유럽 고객층에게 고급퀄리티 제품으로 인정받습니다. 또한 속눈썹에 사용하는 Glue제품은 한국 생산품을 사용하여 눈 접촉에 대한 안전을 보장합니다. 이러한 점이 다른 경쟁사와의 차별성이라고 자신있게 말씀드릴 수 있으며 저희 상품을 통해 더 높은 이익을 창출할 수 있을 것이라고 생각합니다. Each year the Beacon program grows and develops in popularity and prestige. But no matter how popular the program gets, and how many students hear about Beacon, the first question out of everyone’s mouth is always, “What IS Beacon???” We understand the program can be a little confusing so this presentation, delivered by your school representative, is designed to answer all your questions… and more! (Read testimonial quote) The Beacon program is owned, operated and managed by the Professional Beauty Association (PBA). PBA is the largest non-profit association dedicated to the advancement of the professional beauty industry. PBA founded Beacon in 2001 to inspire and encourage Beauty Industry students to start thinking about their career goals… and how they are going to achieve them. Too many students graduate FIRST, and then start planning their futures. Beacon aspires to change this by improving student’s preparation and confidence. How do we do this???? In two ways. First, Beacon is a competition where students submit their professional portfolios for review. By requiring the development of these professional portfolio items, students create the tools needed to succeed. Second, top students are invited to attend the Beacon live program. By doing so, they get the opportunity to network with successful salon professionals, to attend specialized education and to attend the industry’s HOTTEST events. This helps students recognize the professionalism and boundless opportunities in our great industry. (Slide change) Our company have been exported our products to Germany, France during over than 30years. We only handle eyelash with professional spirit , I means we do not handle other items at all except for our eyelash. We have lots of designs as below; 300kinds of normal lash, 100kinds of featherlash, 200kinds of paperlash. It is made in Indonesia factory that is operated with 3500workers systematic operating . We have order season 2-3times and export to Europe around 6-7millions of eyelash but we have no experience to import in Korea before. So we hope to try this challenge with your company, that is why I apply to you our products this time. Our eyelash is very comfortable and high quality that is recognized European customers already. Also our glue in eyelash is made in Korea for eye direct contact safety. I could tell you it is our providing greater differentiation of our product for your business profits.

2 Design Anycom Trading Company Professional Eyelash why OUR EYELASH?
현명한 선택을 위해 타사와 다른 차별성을 (1)-(3)으로 설명드리겠습니다 (1) 디자인 - 속눈썹의 디자인은 어느 회사나 거의 비슷한 것이 현재 실정입니다. Cosmoprof와 같은 전시회에 참가하게 되면 아실수 있지만 경쟁사간 서로의 디자인이 유사합니다. 그렇지만 저희 디자인은 유럽에서도 디자인 개발을 앞서 진행하여 귀사가 흐름에 뒤쳐지지 않도록 이미 디자인을 총 500여가지 갖추고 있으며, 타사에서도 저희 디자인을 모방할 수는 있지만 편안한 착용감까지 더하는 것은 저희 공장이 40여년(한국에서 10년/인도네시아에서 30년)이 넘었기 때문에 가능한 노하우입니다. - 일반눈썹은 이미 300여가지가 넘으며, Halloween, 각종축제에서 사용하는 featherlash 100여가지, paperlash200여가지 디자인을 갖추고 있습니다. (Read testimonial quote aloud) Before we delve into the details of the competition and the event, let’s expand on the program’s benefits: Students entering Beacon create several portfolio items which they will need in order begin a successful job search. (We’ll cover those portfolio items in depth in the next slide.) The entry process requires students to submit items such as a resume and letter of recommendation- both of which are critical to job applications. Once students have entered Beacon they are well on their way to securing their first industry position. Another component of the entry process that Beacon students create and submit is a marketing piece. Students who create winning marketing pieces research the industry, identify their future goals and craft creative representations that serve to showcase their skills and serve as daily reminders of their career paths! Another huge incentive to enter Beacon is the opportunity to attend the LIVE Beacon event in Las Vegas in July. Although the schedule of events and speakers changes every year, students can count on specialized classes with outstanding educators and platform artists, networking with salon owners, manufacturers and distributors AND attending industry events taking place at Beauty Week. (Slide change)

3 Price & quality Anycom Trading Company Professional Eyelash
why OUR EYELASH? 현명한 선택을 위해 타사와 다른 차별성을 (1)-(3)으로 설명드리겠습니다. (2)가격/품질 현재 우리나라에서 유통하고 있는 속눈썹은 대부분 중국, 혹은 베트남에서 생산하여 수입하고 있습니다. 중국/베트남의 여러 공장을 방문해보면 아시겠지만 같은 제품이 같은 품질로 나올수가 없는 유통구조입니다. 왜냐하면 한곳의 공장에서 적게는 100개에서 많게는 500개를 생산가능합니다. 예를들어 한가지 디자인이 2,000쌍 주문을 받게 되면 중국 및 베트남 공장에서는 10명-30명의 직원을 둔 여러 개의 소규모공장이 배분을 받고 납기에 맞춰 주문받은 (무역)회사로 납품하는 구조입니다. 그렇기 때문에 한가지 디자인이 같은 품질로 나올 수 없을 뿐 아니라 가격은 여러 번의 유통과정을 통해 한국으로 들어오기 때문에 ①가격대비 품질이 낮거나 ②공급받는 가격이 높을 수 밖에 없습니다. 저희 인도네시아 공장은 약 3500여명의 직원을 3개월간의 트레이닝을 거쳐 각각의 생산라인에 배치하여 운영하기 때문에 모두 똑같은 디자인과 품질을 가지고 있으며 선별작업 또한 확실하게 하여 반품율은 1%미만입니다. 또한 저희 공장에서 바로 받기 때문에 중간 유통과정이 없으므로 현재 구매하시는 가격에 맞춰드릴 수 있음을 확신합니다. 전문가가 아닌분들도 타국/타사 제품과 저희 제품을 옆에 두고 비교하시면 어떤 차이를 가지는지 알 수 있습니다. 이는 소비자들또한 잘 알고 있기 때문에 귀사의 소비자들은 그 차이를 알게 될 것이며 고품질에 공장에서 직접 가져오는 최적의 가격으로 납품드릴 수 있습니다. Making the decision to enter Beacon is a huge one and we congratulate ALL entrants for taking the first step toward fulfilling their industry dreams! Let’s take a look at the professional portfolio items students submit: Professional Resume The most crucial document for a young professional trying to get their foot in the door, the resume holds high value in the judging process. Resumes are judged on quality and professionalism, not the amount of experience listed. Remember to balance creativity with a professional presentation. Letter of Recommendation Students submit a letter of recommendation from a school administrator or professional associate telling judges why they are a good candidate for the Beacon program. As a new job seeker, having a professional reputation is an important asset! Note: we consider the following job titles as “professional associates:” Instructor, School Director, Career Counselor, Salon Owner/Manager, former Employer, etc. Portfolio of Images Entrants submit three images showcasing their talent in their chosen career path (hair, nails, skin, etc.). We know students will be at varying levels in their schooling, so mannequins or live models are acceptable for this portion of the application process. “Before” photos are not required. This is an opportunity to start or add to your professional portfolio! Professional Marketing Piece Here’s your opportunity to be creative and tell future employers and clients who you are, what you can do and what your career goals are. Create a marketing piece to sell yourself as a future salon/spa professional or to sell an industry idea you are passionate about. Check out the next slide to learn more about what a great marketing piece looks like…. (Slide change)

4 Experience/safety Anycom Trading Company Professional Eyelash
why OUR EYELASH? 현명한 선택을 위해 타사와 다른 차별성을 (1)-(3)으로 설명드리겠습니다. (3)경험과 안전성 저희가 속눈썹을 유통한지가 30여년이 넘었습니다. 이미 유럽의 고객들은 저희 제품에 대한 선호도가 높고 제품의 안전성이 분명하기 때문에 유럽의 한 기업과는 20년동안 거래를 하고 있습니다. 최근에 유럽 코스메틱 법률이 강화되어 여러 기업들의 납품이 중단되었음에도 불구하고 저희 제품은 공장에서 2년마다 갱신하고 있는 MSDS를 갖추고 있으며, SGS KOREA/TUV Germany에서 매년 실시하는 EU Cosmetic 테스팅에서 Glue, raw material of eyelash의 안전성은 모두 통과하였습니다. 저희 제품을 믿고 신뢰하실 수 있도록 증명해드리겠습니다. 귀사는 고객의 안전을 책임지고 경쟁사들보다 앞서나가는 디자인과 낮은 납품가격으로 기업의 이익을 창출하실 수 있을 것이라고 확신합니다. Now that you know how to enter, let’s talk about how your entries are judged: Beacon entries are reviewed by a variety of professionals – ranging from salon owners to manufacturer executives. Judges review each component of your professional portfolio looking for professionalism, creativity, passion and quality. Judges report points are commonly deducted in the following areas: Resume- spelling errors, grammatical errors, unattractive templates were used, job description were not detailed, school curriculum wasn’t expanded upon, missing contact info, etc. PBA Recommendation? Take EXTRA care on the resume- it’s a critical tool and is weighted at 40% of total score. There are so many resources available for resume help that there are NO excuses for a boring or sloppy resume. Portfolio images- images are uploaded sideways or upside down, all images showcase the same skill, all images are of the same client, images are blurry. PBA Recommendation? This is only 20% of your score because we know you might be early in your schooling and not technically skilled yet. Make sure to showcase a range of skills and take your photos seriously. A photoshoot isn’t required but extra points are given for images that have a cohesive “feel.” Marketing piece- spend time on this! Common pitfalls include projects that don’t have focus- for example a website full of photos. Another common mistake is providing a link that has expired or is password protected- judges never see these projects and give them a score of “0.” The marketing piece is an opportunity to show your true passion and extra points are rewarded for those who show dedication in their expression of their goals. Recommendation? Don’t wait until the last minute and be creative! After the judges score all of the submissions, the top 300 scores are selected and the winners are revealed. The top 100 scorers are invited to attend Beacon tuition-free and the rest are invited to attend at a discounted cost of $199. (Remember: Beacon students pay for their flights and hotel rooms too!) Only 300 students are invited to attend Beacon but EVERYONE who enters is amazing and should be really proud of themselves! Completing a Beacon application shows determination and a commitment to success. (Slide change)

5 Please give us chance to work with your company.
Please contact us (Read testimonial quotes aloud) Now that you understand WHAT Beacon is and WHY you should enter; we hope you are inspired and excited. Entering Beacon is an accomplishment to be proud of and the benefits are truly worthwhile. Entrants who don’t “win” the Beacon competition have still set themselves up for successful job searches and futures within our amazing industry. Remember to contact the Professional Beauty Association’s education team with questions, comments and recommendations. Best of luck! Thank you for reading our Presentation CEO. OH SAM SIK